Remember Mom
It’s a Special Day
I hope that you still have yours. If so, it’s about time to honor her, if not then to remember her. Most people have more than one mom in their life. People have mothers, grandmothers, spousal grandmothers, mothers in law, ex mothers in law, wives, mothers of husbands or wives, and even some mother friends.
Big Day
Mother’s Day is the biggest single gift giving day of the year. Like any other holiday, people tend to proscrastinate and put off their gift buying until the last minute.
Be a BIG Reminder
Help your customers remember that Mother’s Day is coming soon and encourage them to start buying now. Create a simple countdown sheet of some sort saying how many days are left to shop for Mother’s Day and update that number every day. It will keep this upcoming event in your mind as well as put it into the mind of your customer. Ask your customers, “How many mothers are there in your world?” Don’t wait for Mother’s Day Sales.
