Assuming the Sale
Ask For the Money
Everyone has heard the old adage that when you “assume” you make an ass out of you and me. In most cases that’s true, but there are times in selling when you must assume the sale and ask for the money.
Once you have overcome any objections and are certain your customer wants what you are selling, do not “ASSUME” that he or she will whip out the credit card and say, “I’ll take it.” Simply ask, “Will that be cash or check?” Your customers will not be shocked to hear that they need to pay for it.
