Optimism Leads To Success
“Up” IS an Option
Alan Perry of Perry’s Emporium in Wilmington, North Carolina told me the other day that when he heard news of a “recession” he announced to his staff that he doesn’t choose to participate, and then increased his advertising. He went on to say, “I have more money in my pocket today than ever before.” He followed this statement up with a series of stories about things he is doing to counter the negative trend in the news and capitalize on the pessimism of others.
Opening March 7, 2008
Another optimistic example is Nordstrom. Spokesman Michael Boyd recently announced that in spite of the so called “slow economy”, that Nordstrom is scheduled to open eight new full-line locations in markets around the country. They will be holding more grand openings than any year since 2002. One of those will be on March 7th here in Honolulu. Neighboring department store pessimists that are busy cutting costs have a rude awakening coming.
It’s A Good Thing
I am often asked, “How’s the economy in Hawaii?” My answer is always, “Who’s economy do you want to know about? Mine is fine.” People all have their own “economy”, and at any time in history, the great depression included, there were individuals that chose to thrive on the pessimistic mentality of the masses.
As long as I can remember, “bad news” circulated faster than “good news”. If you want to save some time when reading the newspaper, just scan it for good news.
CNN Money reported recently that “only 19 percent of Americans believe the nation will avoid a recession, while 57 percent believe that there will be a downturn this year. Another 19 percent believe the nation is already in a recession”. Rich Yamarone, director of economic research at Argus Research said, “If consumers who were only worried about a recession actually pull back on their spending reigns, then it becomes a self-fulfilling prophesy.”
Go Deep!
Make you’re self-fulfilling prophesy one of abundance. As one successful farmer said during the drought, “We plow deep while others sleep”. If you practice “down thinking” you will go down.
The problem with times like this is that after reading enough about other’s problems you might start thinking that it’s justifiable to have the same ones. It’s Not! Who wants problems anyway?
Do like Alan Perry, and make the choice to “not participate”. It’s all in your head!



